West Midlands SEO Experts

Improve your online visibility with professional SEO services.

Search engine optimisation for websites that deserve to be seen.

Could your business benefit from a custom SEO strategy?

A poor SEO strategy isn’t just a missed opportunity; it’s a clear indication that your online presence is at risk. When your website isn’t optimised for search engines, not only will your online visibility be low, your competitors could take this as an opportunity to position themselves as an industry leader in your place.

Our effective SEO strategies are tailored to bring your website to the forefront, enhancing your online visibility and attracting more organic traffic.

Low website traffic usually means that your online presence is struggling to gain traction. Low traffic signifies missed opportunities to convert potential customers and claim revenue that was right there for the taking.

Our SEO expertise significantly enhances your website’s visibility, driving more organic traffic and expanding your reach to a wider audience.

Attracting leads is essential, but not all leads are equal. A lack of high-quality leads can significantly affect your sales and conversions, draining valuable resources in the process. It’s not just about quantity; it’s about quality. We can fine-tune your lead generation strategies for a higher conversion rate, increased sales, and more valuable customers.

If your website isn’t delivering the sales and revenue you expected, it’s not just underperforming; it’s a missed opportunity and a wasted investment. As your main digital touchpoint, your website should be your key to attracting recurring revenue and stabilising your business long-term.

Our SEO strategies drive targeted traffic, improving your chances of converting visitors into customers, and delivering a better return on your investments.

Local businesses rely on local visibility for their livelihood. If your local audience can’t find you online, it could leave a significant portion of your customer base untapped.

Our local SEO expertise ensures your business ranks well in local searches, connecting you with nearby customers who are actively seeking your products and services.

For us, search engine optimisation is just good practice.

We understand the role SEO plays in successful digital strategies. Without a good ranking on Google, your website is at risk of losing out to competitors and slipping under the radar in an increasingly crowded market.

Not only is good SEO practice a cost-effective way of drawing in new business and maintaining visibility, it also helps build trust in your brand and establishes a better user experience for your customers. We’ll always ensure that your SEO strategy is tailored to your exact business needs, helping you target the right customers, at the right time.

Professional SEO Optimisation Service - VOiD Applications

Rank higher in Google with an SEO strategy, tailored to you.

Keyword research for more strategic content.

Competitor analysis to ensure you’re always one step ahead.

Our West Midland SEO experts have a process that gets you the results you want, every time - VOiD Applications

It’s not just the websites we build that we help rank higher in Google.

When you put as much time and effort into websites as we do, it’s only natural to want those websites to be as visible as possible to their target audience. That said, even if we haven’t designed your website ourselves — we can still help it perform better in search engines.

With keyword research and in-depth competitor analysis, we find out what your customers are searching for and boost your rankings to ensure you’re the business they find.

Our West Midland SEO experts have a process that gets you the results you want, every time:

We believe that every professional web design agency should know how to leverage SEO for their websites. This is why we don’t mind sharing our process (though you might struggle to find anyone as thorough as us!)

Competitor analysis

Once our initial analysis has been completed, we move onto keyword research. Keyword research is a vital part of good SEO practice and helps us determine exactly which keywords will work best for your site’s rankings.

Keyword research

Once our initial analysis has been completed, we move onto keyword research. Keyword research is a vital part of good SEO practice and helps us determine exactly which keywords will work best for your site’s rankings.

Content Strategy

With the understanding of your desired outreach, we’ll then consult you on what’s needed to communicate with your desired demographic through your website and marketing efforts’ content.

Google Analytics

Once we’ve implemented your strategy, we use Google Analytics to measure the success of your SEO campaign. You’ll receive detailed reports on how your website is performing and what keywords are proving most successful for your business.


Because a successful SEO campaign doesn’t just happen overnight, our SEO services don’t just end there! After our initial strategy has been implemented, we’ll monitor and adjust your SEO campaign according to what’s working and what could be working better.

Quarterly Checkup

Three months is usually a good amount of time to really gauge the results of an SEO strategy. This is why every quarter, part of our service includes keeping you updated on how your website is performing and making any necessary changes to keep your strategy working long-term.

Wondering what SEO optimised websites look like?

Drop us a line.

If you’d like to know more about our services, or you just want to reach out (we’re a friendly bunch, don’t worry!) – fill out our online form and a member of our team will be in touch.

Use the number below any time from
Monday to Friday- 8:30am to 5pm

If SEO is that important, why isn’t everyone doing it?

Great question! As you might already know, the goalposts for SEO are constantly being moved. With several changes to Google’s algorithm over the years (and more on the way!) SEO isn’t always a straightforward process.

As one of the few web design and development agencies that has remained committed to keeping up with good SEO practice, whatever changes come next — we’ll know about them.

Local SEO that delivers business straight to your door.

Location can be everything when it comes to Google rankings. This is why we can even adapt our SEO services to suit small and medium-sized businesses wanting to attract more local sales.

Our team in the West Midlands love helping businesses of all sizes increase word-of-mouth both online and offline, so if you’d like an SEO strategy that’s specifically targeted at local business, it’s just a case of getting in touch!

Frequently asked questions

On-page SEO refers to optimising elements on the website itself, such as content, meta tags, and site structure. Off-page SEO involves activities outside your website, like link building and social media marketing, to enhance your site's authority and reputation in the eyes of search engines.

No, and no one should ever guarantee that. Ethical SEO experts can’t guarantee a #1 ranking because search engines use complex algorithms that require consistent changes. What we can promise is to use the best practices to improve your website's ranking and visibility over time.

Keyword selection involves research and analysis to identify relevant keywords that potential customers are likely to use in search. We use tools to find keywords with a balance of search volume and competition. The goal is to target keywords that are both relevant and achievable.

To rank highly in local search we use local SEO techniques. This includes optimising your website for location-based keywords, setting up and optimising Google My Business listings, acquiring local citations, and encouraging customer reviews. These efforts help your business appear prominently in local search results.

We ensure page speed and mobile-friendliness by optimising your website's design and content. This may involve compressing images, minimising code, and using responsive web design techniques. Google PageSpeed Insights, GTMetrix and Mobile-Friendly tests are used for benchmarking and guidance.

Many agencies offer content creation services or work with content writers. Quality content is essential for SEO as it attracts and engages users, provides value, and targets relevant keywords. Content may include blog posts, articles, infographics, and more. We can help you create keyword-rich content for your pages and blogs, get in touch if you need help.

Yes, we can assist with white-hat link building. This involves obtaining backlinks from reputable and relevant websites. White-hat techniques focus on quality over quantity, and they comply with search engine guidelines.

Our SEO costs are covered with flexible monthly payments based on your required time. The time you need will vary depending on factors like the competitiveness of your industry, the size of your website, and the scope of work. We offer packages based on an initial audit and the ongoing services required. Costs can include on-page and off-page optimisation, content creation, and reporting and monitoring. Our on-going support packages start at £500pm, contact to find out more.

SEO, or Search Engine Optimisation, is the practice of optimising your website to improve its visibility in search engine results. It's crucial for businesses because it helps your website rank higher on search engines like Google, making it easier for potential customers to find your products or services. This increased visibility can lead to more organic traffic, and more high-quality leads which can give you more sales revenue.

SEO results can vary, but typically it takes several months to start seeing significant changes. It's a long-term strategy that depends on factors like the competitiveness of your industry, the quality of your existing SEO efforts, and the current state of your website. Initial improvements may be visible in a few weeks, but for substantial, sustainable results, it can take 6 to 12 months or even longer.

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Ready to discuss SEO for your business with our West Midlands-based team?