How Google AI Mode Is Reshaping Search – for Users and Publishers Alike
Jul ' 2025
The way we interact with search engines is about to change dramatically. Google’s recent introduction of AI Mode represents the
Keep reading Build a custom SEO strategy to get your business noticed.
A poor SEO strategy isn’t just a missed opportunity; it’s a clear indication that your online presence is at risk. When your website isn’t optimised for search engines, not only will your online visibility be low, your competitors could take this as an opportunity to position themselves as an industry leader in your place.
Our effective SEO strategies are tailored to bring your website to the forefront, enhancing your online visibility and attracting more organic traffic.
Low website traffic usually means that your online presence is struggling to gain traction. Low traffic signifies missed opportunities to convert potential customers and claim revenue that was right there for the taking.
Our SEO expertise significantly enhances your website’s visibility, driving more organic traffic and expanding your reach to a wider audience.
If your website isn’t delivering the sales and revenue you expected, it’s not just underperforming; it’s a missed opportunity and a wasted investment. As your main digital touchpoint, your website should be your key to attracting recurring revenue and stabilising your business long-term.
Our SEO strategies drive targeted traffic, improving your chances of converting visitors into customers, and delivering a better return on your investments.
Local businesses rely on local visibility for their livelihood. If your local audience can’t find you online, it could leave a significant portion of your customer base untapped.
Our local SEO expertise ensures your business ranks well in local searches, connecting you with nearby customers who are actively seeking your products and services.
In a saturated market, if your West Midlands business doesn’t have strong rankings on Google, it could easily get overshadowed by your competitors. That’s why we offer effective and affordable SEO services that help you attract new customers, maintain visibility, and establish trust in your brand.
And because SEO should never take a ‘one-size-fits-all’ approach, all of our strategies are tailored to your unique business requirements. By targeting the right customers at the right time, we ensure your website gets the attention it deserves in a fast-paced digital landscape.
Location matters for google rankings which is why we can adapt our SEO services to cater to companies of all sizes looking to drive local sales. Whether you’re a small eCommerce business or a medium-sized manufacturer, we can help you target the right local audience to boost your business’s stability.
Specialising in helping service-based companies in the West Midlands enhance their online presence, our team of SEO experts will assist you in generating traffic, engaging local customers, and driving sales from your local customer base.
We believe that every professional SEO Agency should know how to leverage SEO for their websites. This is why we don’t mind sharing our process (though you might struggle to find anyone as thorough as us!)
We track performance, traffic, and keyword movement regularly. Giving you clear, jargon-free updates so you always know what’s working.
SEO isn’t one-and-done. We continue refining and adapting your strategy to stay ahead of the competition and maximise your visibility over time.
If you’d like to know more about our services, or you just want to reach out (we’re a friendly bunch, don’t worry!) – fill out our online form and a member of our team will be in touch.
If SEO is so important, you might be wondering why not every business is using it to their advantage. You see, the most challenging thing about SEO is that it’s constantly changing, and with Google’s algorithm unpredictable at the best of times, only the most experienced SEO experts in the UK will be able to keep up!
But here’s the good news. As a web design and development agency in the West Midlands, we’ve made it our mission to stay up-to-date with the latest SEO best practices. This means that no matter what changes come our way, we’ll already be in the know!
Location matters for google rankings which is why we can adapt our SEO services to cater to companies of all sizes looking to drive local sales. Whether you’re a small eCommerce business or a medium-sized manufacturer, we can help you target the right local audience to boost your business’s stability.
Specialising in helping service-based companies in the West Midlands enhance their online presence, our team of SEO experts will assist you in generating traffic, engaging local customers, and driving sales from your local customer base.
SEO, or Search Engine Optimisation, is the practice of optimising your website to improve its visibility in search engine results. It's crucial for businesses because it helps your website rank higher on search engines like Google, making it easier for potential customers to find your products or services. This increased visibility can lead to more organic traffic, and more high-quality leads which can give you more sales revenue.
SEO results can vary, but typically it takes several months to start seeing significant changes. It's a long-term strategy that depends on factors like the competitiveness of your industry, the quality of your existing SEO efforts, and the current state of your website. Initial improvements may be visible in a few weeks, but for substantial, sustainable results, it can take 6 to 12 months or even longer.
On-page SEO refers to optimising elements on the website itself, such as content, meta tags, and site structure. Off-page SEO involves activities outside your website, like link building and social media marketing, to enhance your site's authority and reputation in the eyes of search engines.
No, and no one should ever guarantee that. Ethical SEO experts can’t guarantee a #1 ranking because search engines use complex algorithms that require consistent changes. What we can promise is to use the best practices to improve your website's ranking and visibility over time.
Keyword selection involves research and analysis to identify relevant keywords that potential customers are likely to use in search. We use tools to find keywords with a balance of search volume and competition. The goal is to target keywords that are both relevant and achievable.
To rank highly in local search we use local SEO techniques. This includes optimising your website for location-based keywords, setting up and optimising Google My Business listings, acquiring local citations, and encouraging customer reviews. These efforts help your business appear prominently in local search results.
We ensure page speed and mobile-friendliness by optimising your website's design and content. This may involve compressing images, minimising code, and using responsive web design techniques. Google PageSpeed Insights, GTMetrix and Mobile-Friendly tests are used for benchmarking and guidance.
Many agencies offer content creation services or work with content writers. Quality content is essential for SEO as it attracts and engages users, provides value, and targets relevant keywords. Content may include blog posts, articles, infographics, and more. We can help you create keyword-rich content for your pages and blogs, get in touch if you need help.
Yes, we can assist with white-hat link building. This involves obtaining backlinks from reputable and relevant websites. White-hat techniques focus on quality over quantity, and they comply with search engine guidelines.
Our SEO costs are covered with flexible monthly payments based on your required time. The time you need will vary depending on factors like the competitiveness of your industry, the size of your website, and the scope of work. We offer packages based on an initial audit and the ongoing services required. Costs can include on-page and off-page optimisation, content creation, and reporting and monitoring. Our on-going support packages start at £500pm, contact to find out more.
The way we interact with search engines is about to change dramatically. Google’s recent introduction of AI Mode represents the
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SEO (Search Engine Optimisation) is one of the most commonly used digital marketing methods. The global SEO market1
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In this episode, Neil and Chris break down the fundamentals of SEO (Search Engine Optimisation) and how businesses can use
Keep reading The way we interact with search engines is about to change dramatically. Google’s recent introduction of AI Mode represents the
Keep reading SEO (Search Engine Optimisation) is one of the most commonly used digital marketing methods. The global SEO market1
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